How COVID-19 Impacted Apartment Searches

February 2nd, 2022 Filed Under: New York City Real Estate, Advertising

A sample of Pursuit‘s findings include:

Searches for apartments nationwide grew 23% in 2020 during the peak COVID months. From 2020 to 2021, searches grew an additional 17% resulting in a 44% total increase from 2019 to 2021. We call this “the Great Migration.”

New York apartment searches grew by nearly 17% from 2019 to 2020 and an additional 15% in 2021 representing a total increase of nearly 35% from 2019 to 2021

Searches for apartments in Manhattan show Studio and 1 bedroom apartments went down during prime covid period, indicating that those looking for apartments in manhattan wanted more space. As we moved into 2021, search activity for all apartment apartment types went up significantly.

Searches for Brooklyn apartment seem to follow the same trend with Studio apartments being less searched during 2020 and rebounding significantly in 2021. Brooklyn also did not see any decrease in 1 bedroom apartment searches, which have been rising for the last two years.

Over the prime COVID period, searches for apartments with outdoor space surged 92% nationally. The trend continued, with an additional 26% increase in searches for outdoor space in 2021. A 143% increase overall from 2019 to 2021.

If you would like to know more or have Pursuit create a custom real estate advertising study for your business, please contact:

Ross Anderson

[email protected]

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Morton Square – 600 Washington Street

July 9th, 2010 Filed Under: No Fee Apartment New York City, New York City Real Estate, Morton Square - 600 Washington Street, Greenwich Village Apartments

Morton Square at 600 Washington Street is a luxury apartment rental building located in Greenwich Village. 600 Washington is surrounded by cobblestone streets, landmark buildings, hidden square and ivy covered facades. The building boasts easy access to galleries, cafes, great eateries and boutiques. 600 Washington is the only new rental residence built in this landmark area in more than decade. The building offers 9′ high ceilings, fully equipped kitchens, covered parking and furnished rental units.

Units and Pricing

There are currently no available apartments at Morton Square, a testament to the popularity of the building. Previous rentals $2,350 to $6,700/month. The average price per square foot is $72.

Features and Amenities

Apartments at Morton Square boast 9′ high ceilings, linen closets, individually controlled heating and air conditioning, fully equipped kitchens and extra storage. The building offers covered parking, a gorgeous lobby, a state of the art fitness center and furnished rentals.

Location

Greenwich Village is intimate, quaint, and synonymous with New York’s bohemian culture. Even the many trendy shops, restaurants and nightspots that delight residents do not detract from the inherent charm of this neighborhood still defined by its deep artistic roots. Boasting cobblestone tree-lined streets and drool-worthy brownstones, there’s nothing you can’t find in the  neighborhood.

Why You Would Want to Live Here

Morton Square offers the opportunity to live in a famous, landmarked neighborhood while keeping in tune with your modern needs. The building is the only new property to be built in Greenwich Village, and offers state of the art amenities alongside Village charm. The prices are high, but the views and the location are worth it.

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Parc Coliseum – 228 West 71st Street

July 8th, 2010 Filed Under: Upper West Side Apartments, Parc Coliseum - 228 West 71st Street, No Fee Apartment New York City, New York City Real Estate

Parc Coliseum is a luxury apartment rental building located on Manhattan’s  Upper West Side. Located on a tree lined Manhattan Street amongst historic brownstones, Parc Coliseum is conveniently situated between West End Avenue and Broadway. The 1,2 and 3 trains at 72nd Street are just one block from the building. The newly renovated apartment homes feature stainless steel appliances, floor-to-ceiling tiled bathrooms, elegant fixtures and natural wood flooring. The building offers a concierge service and on-site laundry.

Units and Pricing

There are currently two available units at Parc Coliseum, a 450 square foot studio listed at $3,490/month and a two bedroom with 1,100 square feet listed at $5,000/month. Previous rental listings averaged $69/square foot; current listings average a higher price of $73/square foot.

Features and Amenities

Apartments at Parc Coliseum boast unique interior finishes with ceramic tile, hardwood floors and great views; as well as kitchens with dishwashers. Building amenities include concierge service, laundry and on-site management.

Location

The Upper West Side is one of New York’s most vibrant, desirable and family-friendly neighborhoods. Amid tree-lined streets and landmark buildings, an eclectic mix of restaurants and outdoor cafes invite you to linger, museums and galleries enliven your imagination, and Lincoln Center, the Beacon Theater and other nearby venues offer endless entertainment options. A cook’s (or take-out fancier’s) dream, the neighborhood is virtually unrivalled for gourmet groceries such as Zabar’s, Fairway and Citarella. For some rest and relaxation, you can’t beat the city’s legendary urban oasis, Central Park, just steps away.

Why You Would Want to Live Here

Parc Coliseum isn’t full of fancy amenities, but the units are perfectly nice and the location is positively spectacular. The Upper West Side is full of charming boutiques, eateries, bars and brownstones, and Central Park is just a hop, skip and a jump away. Apartments at Parc Coliseum are unique and spacious and offer great views.

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420 East 80th Street

July 8th, 2010 Filed Under: Upper East Side Apartments, New York City Real Estate, 420 East 80th Street

420 East 80th Street is a luxury apartment rental building located on the Upper East Side. The building features brand new renovated apartments close to the 77th Street subway station. Apartment at 420 East 80th Street boast 9 foot ceilings, individually controlled air conditioning, mini blinds, spacious layouts, large windows and updated kitchens with granite countertops. The building amenities include an on-site concierge, parking garage, laundry and more.

Units and Pricing

There are currently four available units at 420 East 80th Street, ranging in size from one to two bedrooms. Prices range from $4,350 to $4,950/month. The average price per square foot is just $47, which is a steal for the Upper East Side.

Location

420 East 80th Street is located less than a mile from the Metropolitan Museum of Art. The Upper East Side is one of the most desirable neighborhoods in Manhattan, thanks to its quiet, tree-lined streets and gorgeous architecture. Once a haven for the wealthy and upper class folks, it’s become a place that also suits the upwardly mobile. The neighborhood has drawn bars, eateries and shopping destinations onto its streets, so you’ll never lack for something to do.

Why You Would Want to Live Here

420 East 80th Street is a great building with perfectly good amenities. It doesn’t offer all the amenities you’d find at a condominium, but the prices are reasonable, especially given the neighborhood. Surrounded by prestigious museums and galleries, prominent boutiques, award-winning restaurants, and just a few short blocks away from Central Park, the Upper East Side  is considered a metropolitan paradise.

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RiverTower – 420 East 54th Street

July 7th, 2010 Filed Under: RiverTower - 420 East 54th Street, No Fee Apartment New York City, New York City Real Estate, Midtown Apartments

RiverTower is a luxury apartment building located in the prestigious Sutton Place neighborhood of Manhattan. The 38-story high rise features Euro-style kitchens with granite countertops and premium appliances, marble bathrooms with glass showers, and custom closets. RiverTower offers an onsite wine cellar, a bicycle room and a landscaped plaza. The building is located just one block from the East River, and it’s a short walk to Park Avenue for the best New York City shopping, restaurants and nightlife.

Units and Pricing

There are currently no available units at RiverTower, which is a testament to the building’s popularity. Previous rental listings ranged in size from one to four bedrooms and ranged in price from $2,800/month for a studio to a staggering $49,000/month for a penthouse unit with four bedrooms, six baths and 6,500 square feet. The price per square foot is $61.

Features and Amenities

Homes at RiverTower boast, above all, the prestigious Sutton Place location. The building overlooks the water, so you get spectacular East River and city views. Apartments at RiverTower offer spacious layouts, marble bathrooms and more; amenities include an attentive staff, 24-hour concierge and doorman, available valet service and housekeeping, a wine cellar, a luggage and bicycle room, laundry room and landscaped sculpture garden.

Location

RiverTower is located in the prestigious Sutton Place neigborhood. It’s just a short walk from the United Nations, and overlooks the East River. Second Avenue in the fifties and sixties boasts a bevy of eateries, bars and grocery stores, and there is a movie theater on 64th and 2nd. There’s plenty to do in the area, and Sutton Place is one of the most respected neighborhoods in Manhattan. RiverTower sits on a quiet tree-lined street chock full of charm.

Why You Would Want to Live Here

The Sutton Place neighborhood is one of yore – when you live there, you’ve arrived. The apartments at RiverTower are unique and beautiful, with spacious layouts and marble bathrooms. The building might not be chock full of amenities, but it offers a full time doorman, health club, laundry and garage – all anyone really needs.

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Longacre House – 305 West 50th Street

July 7th, 2010 Filed Under: No Fee Apartment New York City, New York City Real Estate, Midtown Apartments, Longacre House - 305 West 50th Street

Longacre House is a luxury apartment rental building located in the Clinton neighborhood. It stretches 26 stories and offers interior features such as maple cabinets, granite countertops, stainless steel appliances, floor to ceiling windows and more. The building is pet friendly and offers a fitness room, resident lounge, and four garden rooftop terraces. It’s located close to Times Square and the Theater District and is conveniently close to the A, C and E subway lines.

Units and Pricing

There are currently just two available units at Longacre House, a studio unit and a one bedroom. The studio unit is listed at $2,600/month while the one bedroom is listed at $3,400/month. The current price per square foot is $54; previously, that amount was $58.

Features and Amenities

Units at Longacre House boast high ceilings, floor to ceiling windows, stainless steel appliances and hardwood floors. All units offer incredible river and city views. The building boasts an attentive staff, 24-hour on site valet parking, a 24-hour concierge, 24-hour health club, housekeeping services available, a laundry room, sun and garden decks, subway access in the building and more.

Location

You couldn’t ask for a better Midtown location than Longacre House. The building is located close to Times Square and the Theater District. It’s just minutes to endless shopping, restaurants and entertainment. Convenient to A, C and E subway lines and the 1 and 9 subway lines, and situated near Penn Station and Grand Central Station, access in and out of the city is a cinch! Central Park is also within walking distance.

Why You Would Want to Live Here

Longacre House is the perfect pied-a-terre for those who want to live close to their offices in Midtown and wish for an easy commute in, out and around the city. The residences aren’t as modern as they come, but the building offers great amenities and an incredible location. All of Manhattan is at your fingertips at Longacre House.

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Parc East – 240 East 27th Street

July 7th, 2010 Filed Under: Parc East - 240 East 27th Street, No Fee Apartment New York City, New York City Real Estate, Murray Hill Apartments, Gramercy Apartments

Parc East is a luxury apartment rental building located on the cusp of Manhattan’s Gramercy and Murray Hill neighborhoods. Apartments at Parc East boast individually controlled heat and AC, spacious closets, linen closets and more. The building is within walking distance to the Empire State Building, Madison Square Garden, 3rd Avenue’s fantastic shops and lively restaurants. Parc East is close to FDR Drive and the Midtown Tunnel.

Units and Pricing

There is currently only one unit available at Parc East, a one bedroom listed at $4,475/month. The price per square foot is $48. Previous rental listings ranged in price from $2,980 to $15,000/month (for the penthouse unit).

Features and Amenities

Units at Parc East feature individually controlled air conditioning, high speed internet access, linen closets, amazing views, walk-in closets, mini blinds, updated kitchens with stainless steel appliances and marble baths as well as a spacious closets. Building amenities include concierge service, a fitness center, laundry facility, a package service, renter’s insurance available, valet dry cleaning service available and on site management staff.

Location

Parc East is located on East 27th Street on the cusp of three neighborhoods: Kips Bay, Gramercy Park and Murray Hill. Gramercy Park brings the prestige, while Kips Bay and Murray Hill bring the neighborhood charm and the streets packed with eateries, boutiques, bars and coffee shops. Parc East is located fairly far east, so all the units boast river views, and the path along the East River is perfect for runners and picnickers alike.

Why You Would Want to Live Here

Parc East offers an easy commute to Midtown Manhattan with all the quiet and charm of three quintessentially New York neighborhoods. Residents will enjoy the amenities without having to pay for anything over the top, and the apartments have been perfectly well renovated.

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Empire Building – 71 Broadway

July 7th, 2010 Filed Under: No Fee Apartment New York City, New York City Real Estate, Financial District Apartments, Empire Building - 71 Broadway

The Empire Building at 71 Broadway is located on the edge of Manhattan’s Financial District, just moments from the New York Stock Exchange and all the beauty and prestige of Wall Street. 71 Broadway offers apartments with 9 foot high ceilings, large bay windows and unique interior finishes, including hardwood floors, crown molding and more. The building boasts a fitness center, laundry, concierge and more.

Units and Pricing

There are currently no available units at the Empire Building, a testament to the property’s popularity. Previous rental listings ranged in price from $2,075 to $5,790/month. The average price per square foot at the Empire Building is just $48.

Features and Amenities

Apartments at the Empire Building boast 9′ high ceilings, air conditioning, bay windows and/or floor to ceiling windows in some units, crown molding, unique interior finishes including ceramic tiles in the kitchen and bath and hardwood floors in all other rooms, incredible views, walk in closet, mini blinds and more. The kitchens offer white on white appliances and white cabinetry. Building amenities include cable and satellite TV hookups, concierge service, extra storage, a fitness center, laundry facility, package service, available renters insurance and more.

Location

The Empire Building is located on the edge of the Financial District, one of Manhattan’s fastest growing residential neighborhoods. Though its filled with Wall Street suits by day, by evening, the neighborhood quiets down, leaving just the residents there to enjoy the bevy of restaurants, bars and sparkling water views. The Financial District boasts a staggering seven subway lines, so commuting around the city is a cinch.

Why You Would Want to Live Here

The Empire Building boasts unique apartments with pre-war charm and old world prestige. The amenities offer everything you need and nothing you don’t, which keeps the price per square foot to a low $48. The location is spectacular and the views are out of this world, so where you sacrifice modern finishes you make up for in the best window seat in the city.

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The West Coast – 95 Horatio Street

July 6th, 2010 Filed Under: West Village Apartments, The West Coast - 95 Horatio Street, No Fee Apartment New York City, New York City Real Estate

The West Coast is a luxury apartment rental building located on the riverside outskirts of the West Village. The 10 floor West Coast was built in 1994 and boasts an award-winning renovation. The units at The West Coast come in many layouts – studios, one, two and three bedroom apartments as well as duplex and triplex units – and feature high-beamed ceilings, oak parquet floors and modern kitchens and baths. The building boasts a 24-hour attended loby, a fitness center, two level sun deck, bicycle storage and more.

Units and Pricing

There are currently three available units for rent at The West Coast, ranging in size from a 550 square foot studio to a 1,100 one bedroom. The studio is listed at $2,800/month, a 1,149 square foot unit (amount of bedrooms unknown) is listed at $3,790/month; the 1,100 square foot one bedroom is listed at $4,150/month. The average price per square foot at The West Coast is a mere $45, a steal for the West Village.

Features and Amenities

Units at The West Coast offer unique layouts, high ceilings, oak parquet floors, breathtaking Hudson River views, modern kitchens and baths, individually controlled heat and AC, fireplaces, exposed brick walls, as well as skylights and terraces in select apartments. The building boasts a 24-hour attended lobby, a fitness center, a bi-level rooftop sun deck with children’s playground, bicycle storage and resident storage, an on-site parking garage, on-site laundry and more.

Location

The West Coast is located at 95 Horatio Street in the picturesque West Village. The West Village is intimate, quaint, and synonymous with New York’s bohemian culture. Even the many trendy shops, restaurants and nightspots that delight residents do not detract from the inherent charm of this neighborhood still defined by its deep artistic roots. Boasting cobblestone tree-lined streets and drool-worthy brownstones, there’s nothing you can’t find in the  neighborhood.

Why You Would Want to Live Here

The West Coast has many a high note to sing – exposed brick walls, high ceilings, duplex layouts, an incredible location, and to top it all off, a positively amazing price per square foot. At just $45/square foot to live in the West Village, you’d be crazy  not to move right into The West Coast.

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Plaza East – 340 East 34th Street

July 6th, 2010 Filed Under: Plaza East - 340 East 34th Street, No Fee Apartment New York City, New York City Real Estate, Kips Bay Apartments

Plaza East is a luxury apartment rental building located in Kips Bay. The building offers amazing East River views, and boasts a 24-hour attended lobby, a fitness room, a landscaped sun deck and more. Plaza East offers studio, one and two bedroom apartments with oak strip floors and modern kitchens and baths. Plaza East is located just east of Manhattan’s Murray Hill neighborhood, which is chock full of bars, eateries and boutiques.

Units and Pricing

There is currently just one unit available at Plaza East, a studio apartment with 457 square feet. It is listed at $2,280/month. Previous rental listings, of which there are 196, ranged in price from $1,975/month to $4,230/month. The average price per square foot at Plaza East is $59.

Features and Amenities

All apartments at Plaza East feature sleek oak strip floors, modern kitchens and baths, and thermopane windows.  The building boasts a 24-hour attended lobby, a fitness room, and a beautifully landscaped sun deck.

Location

Plaza East is located right near the East River in the neighborhood of Kips Bay. It is surrounded by fine shopping at Murray Hill, major medical centers, and the river esplanade.  On top of this, Midtown Manhattan is home to some of the best Manhattan has to offer such as Rockefeller Center and Broadway. Plaza East offers the bars and nightlife of Murray Hill and the quiet of Kips Bay, a smaller and less hectic neighborhood.

Why You Would Want to Live Here

Plaza East offers spacious, updated apartments with hardwood floors and modern kitchens, as well as a variety of amenities, including an attended lobby, a sun deck and a fitness center. The building might not have all the amenities of a condominium building, but the price per square foot is relatively low given the closeness to Midtown Manhattan. This building would be great for pied-a-terre residents, and those looking to live close (but not right on top of) where they work.

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